BERLIN (Reuters) – U.S. technology platform ServiceNow is entering a strategic partnership with German software company Celonis to help customers identify workflow processes that can be automated, the two companies said on Wednesday.

The partnership includes ServiceNow making an unspecified investment in Celonis and will combine ServiceNow’s workflow platform with Celonis’ execution management system which analyzes data to resolve issues and automate decision making.

Celonis, a competitor to German enterprise software company SAP, has become the country’s most valued startup. He raised $ 1 billion from investors in June to give the company a post-fundraising valuation of over $ 11 billion.

Co-CEO Alexander Rinke, who co-founded Celonis with other students at the Technical University of Munich in 2011, told Reuters that the partners will launch joint products as early as the first half of 2022.

ServiceNow CEO Bill McDermott, who led SAP for a decade until 2019, said he was looking forward to working with Rinke: “We have known each other for ages and have been good friends for a long time.”

McDermott compared Celonis’ work to an x-ray that shows what’s broken and what needs to be changed: “ServiceNow will build on that with new processes.

Celonis originally developed and marketed process exploration software that allowed customers to analyze chunks of data generated by modern business operations and find ways to improve their business processes.

It was rebranded as an execution management platform after the acquisition of its Czech counterpart Integromat last year, and will invest the proceeds of the recent fundraising to enable its software to give better recommendations. and make smarter decisions. McDermott sees this collaboration as an opportunity for ServiceNow to gain a stronger foothold in Germany. “Germany is my second home,” he said.

(Reporting by Nadine Schimroszik, written by Emma Thomasson; editing by Steve Orlofsky)

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